Client Retention with Joey Coleman
What if the biggest growth opportunity in your business this year isn’t more leads, but keeping the people you already have, both your clients and your team?
In this conversation with bestselling author Joey Coleman, we dive deep into client retention, employee retention, customer experience, AI, automation, relationship-building, and what actually creates loyalty in 2026. This episode originally aired earlier in the DogCo Secrets podcast, but honestly? It may be even MORE relevant now. As more businesses race toward automation, AI systems, and scale-at-all-costs growth models, Joey brings the conversation back to something timeless: humans want to feel seen, valued, remembered, and connected.
Key Takeaways
Why pet care businesses are uniquely positioned for retention
The dangerous obsession with customer acquisition
AI vs real relationship-building
Curiosity vs assumptions in leadership
Why remarkable businesses obsess over small moments
The retention power of simple client touchpoints
Why most “advanced” strategies fail without basics
If you’ve ever struggled with churn, team culture, scaling relationships, or building a business people genuinely want to stay with, this one is packed. This conversation with Joey Coleman is a powerful reminder that sustainable growth is built through relationships, not just acquisition. The businesses that win in 2026 will be the ones that make people feel valued long after the initial transaction or hiring date. If you want to build a business people genuinely want to stay connected to, this episode is packed with insight.
Cheering You On,
M
Join Me at the DogCo Business Summit
If this conversation hit for you, this is exactly the type of work we’re going deeper into at the DogCo Business Summit.
October 2nd–4th, 2026
Winston-Salem, North Carolina
Steve will be speaking live, and we’ll be working through these exact challenges, leadership, communication, and building stronger teams.
Learn more and grab your spot at: https://dogcosummit.com
Want a Real-World Example of What’s Possible?
If you want to see how clarity, leadership, and intentional systems can transform a pet care business, I’ve put together a case study showing how one company grew monthly revenue from $19,000 to over $73,000 in a single year. It breaks down the decisions, structure, and leadership shifts behind that growth, not just the outcome.
You can access the case study at dogcolaunch.com/case-study and see how DogCo Launch supports pet care owners who are ready to grow sustainably.
To learn more about how DogCo Launch helps pet care companies grow and scale, visit dogcolaunch.com.
Michelle Kline is the founder of DogCo Launch, and the host of the DogCo Secrets Podcast. Michelle spends her time helping pet care companies in the industry grow and scale their teams, increase their revenue, and increase personal profits - all while protecting their time. Learn more about Michelle here.
