August 10-13, 2026 | Fall Rush Bootcamp
Fill your schedule with dog walking clients.
🔥Starting soon…
Here's how an client actually finds a walker:
Trigger
Their schedule changes. Kids, work, travel ends. They need help now.
Search
They Google "dog walker near me," talk to ChatGPT about their problem, or ask the neighborhood Facebook group.
Evaluate
They scan 2–3 options in about 90 seconds.
Reviews. Website. They ask “Does this feel right for me?”
Contact
They reach out to one. Whoever replies fast and human usually wins that client for life.
Late summer is the biggest client re-shuffle of the year. School restarts, offices call people back, routines reset, and thousands of households realize the same thing at once: "we need a walker."
The companies that win aren't the best walkers. They're the ones who are findable, trusted, and fast in the exact window the need spikes.
In 3 days, you'll build that system.
What will we cover?
Day 1
GET FOUND
Own the moment of search, so people can find you in the first place. Google Business Profile, neighborhood groups, referral sources, in the order they actually matter.
Day 2
GET CHOSEN
Win the 90-second trust test, so they pick you over the other tab. Reviews, your one-sentence "why us," and speed - the cheapest trust signal there is.
Day 3
GET BOOKED
Close fast, then multiply. The meet-and-greet that converts, the 3-number scoreboard, and the referral + partnership systems that keep the rush going past August.
Day 4
BONUS FOR VIP ONLY!
Q+A where you can ask Michelle anything about implementing these strategies in YOUR business!
Choose how you show up
MEET YOUR HOST, DOGCO LAUNCH FOUNDER
Michelle Kline
Michelle scaled her pet care company to 25 team members from 2017–2023 before profitably selling it at a 2.8x multiple. Now, she’s on a mission to help other pet care business owners grow and scale.
With the DogCo Mastermind, Michelle brings together top players in the pet care industry to help companies grow their top-line revenue and increase net profits, all while protecting the owner’s work-life balance.
WHAT IS DOGCO LAUNCH?
DogCo Launch is where team-based pet care companies grow, scale, and become businesses that work FOR their owners, not the other way around.
Through coaching, resources, and a community of serious operators, DogCo helps pet care companies navigate growth in an ever-changing industry with real business education that prioritizes the owner's end goals.
Not a cherry-picked review from three years ago. A live chat message, mid-session. Come see why 300+ companies choose to work with DogCo to grow their dog walking services.
This is what people say during Michelle's trainings
August 10-13, 2026
Let’s do this.
Don’t just take it from us…
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Adriana V.
“Michelle’s style is very objective and has a no bs approach for our industry. Overall, it doesn’t matter whether you are a dog walking company only or if you want to keep pet sitting services active, you will gain tangible knowledge.”
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Angela W.
“Working with Michelle through DogCo has genuinely changed my life and my business. When we started in January 2025, I was exhausted and buried in the day to day. Michelle helped me step back, see the big picture, learn how to delegate, and build a business that supports both our clients and my own well being.”
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Caméa A.
“In DogCo, I am surrounded by like minded business owners who share openly, and I have learned so much about how to truly scale. Our calls help me gain clarity around my marketing, my numbers, and both client and employee retention, and I walk away each time with practical steps I can apply right away.”
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Jess M.
“Michelle truly cares about the success of your company. She's incredibly organized, deeply knowledgeable and backs everything up with solid research. I only wish I had this level of support when I first opened my business.”
Choose how you show up
This challenge is for you if…
· you run a team-based pet care company (or you're actively building one)
· you want a repeatable client-acquisition system, not a one-time spike
· you'll actually implement between sessions
This challenge is not for you if…
· you're a hobbyist
· you want clients without changing anything about how you market
· you're allergic to real talk about your numbers
Frequently Asked Questions
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Regular gets you everything we teach. VIP is for keeping it: the recordings are yours forever, you get The Playbook to work through alongside every session, and you get a bonus 4th day - a live Q&A where you bring your business and ask Michelle anything. If you know you'll want to rewatch, enjoy having a workbook to review or you want your specific situation coached, VIP is the better buy.
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Pet care business owners who want more clients from the back to school rush - dog walking companies especially, whether you've got a full team or you're building toward one. If you're serious about running this like a business (not a hobby), you're our people.
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Anyone looking for a magic button. The system of Get Found, Get Chosen, Get Booked works, but you have to actually do the pieces: fix your Google profile, send the review requests, tighten your follow-up. Each day ends with one small action. If you won't do small actions, save your money.
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Come anyway! The examples center on dog walking because that's where the back to school demand spike hits hardest, but the engine of being findable, winning the 90-second trust test, closing the meet-and-greet works for any local pet care service.
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The sessions run live Aug 10–13, 5–6 PM EST, and Regular tickets are live-access only. If your schedule's uncertain, that's the practical reason to go VIP since the recordings are yours permanently, so a missed night costs you nothing!
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Yes, Michelle teaches every session live on Zoom! No pre-recorded "live" videos. That's also why we protect the live experience: it's a working session, not a webinar you leave on in the background.
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Tickets aren't refundable but leaving the training with a system you'll use to onboard clients more smoothly at only $147, we're comfortable letting the training speak for itself.
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Current clients get the VIP tier for FREE! Use the coupon code (found in the DogCo Skool Community) at check out.
The rush is coming. Join the Bootcamp.
Walk out with the system, not just notes.
August 10-13 · Live on Zoom
Disclaimer: Individual results vary and anyone who promises you specific results should give you pause. I make no guarantee about what you'll achieve from The Bootcamp or any DogCo Launch program. There's no such thing as an overnight success in pet care, and nothing I teach is a shortcut. The results I share, my own and those of DogCo members, come from years of hands-on work building, running, and selling a real pet care company, and from owners who actually implemented what they learned. Your results may be similar, smaller, or bigger. I genuinely hope they're bigger. But your outcome depends on things outside my control: your work ethic, your follow-through, your team, your pricing, your local market, and how consistently you apply what we cover. I'll bring the playbook. You have to run it.